Comarch Loyalty Consulting

Getting the right tools for driving customer loyalty is one thing. Using market-proven methodology like DIAMETRICS® is another. Knowing how to use them effectively to gain a competitive advantage in today's data-driven business environment is something else entirely.

Analogically, building a successful marketing strategy involves taking a customer-centric, cross-functional approach throughout the whole organization. It also requires a deep understanding of the relationships between people and modern technologies. That's what we're here for.

Loyalty Strategy
There are countless important decisions needed to be made before one can bring a complex loyalty program to life.

Combining a robust technology, top-of-the-line customer experience, highly engaging content, relevant management of marketing resources, and solid fraud prevention policy - all at the same time - can be quite difficult. Don’t worry - we’ll take care of it.

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Digital Transformation
The process of incorporating new technologies into one's business is one of our main areas of expertise.

Our goal is to help companies face the challenges posed by the digital revolution. Having many years of experience in running successful loyalty projects all around the world, we can be your guide on your way to becoming a digital leader.

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Our clients

JetBlue Airways
Development of a successful Engagement Strategy and Implementation Support during redesign phase
Vingroup
Creation of new Loyalty Program Concept and identify the direction of development
Heathrow Airport
Ongoing Implementation support and Program Redesign
True Digital
Creation of a new Loyalty Concept for the True You App and Innovation Architecting related to customer satisfaction
Costa Coffee
Project management during implementation of Comarch Loyalty management. Ongoing Implementation Support and development of an Engagement Strategy
METRO GROUP
Development of Loyalty Program Concept, Customer Value Proposition enhancements, validation of Business Model